Honda Reveals 2010 Insight for Younger Car Buyers

In order to make the hybrid car technology accessible to Generation Y, Honda unveiled at the Detroit Auto Show the 2010 Insight, which more compact and less expensive than the Civic hybrid and Toyota Prius.

2010 Honda InsightInsight’s 1.3-liter four-cylinder engine produces 88hp alone, and a joint 98hp with the electric supplement with a rate of 5.75 Amp-Hours. It produces 58 lbs-ft torque initially and a total of 123 lbs-ft. during maximum velocity.

Honda Insight is a five-seater sedan that would most likely appeal to older consumer and baby boomers. With a relatively smaller battery pack (seven nickel-metal hydride or NiMH cell modules) and an electronic control unit packed under the rear floor, at the back the 10.4-gallon gas tank, Honda Insight has a foldable rear seats and a compact cargo area at the back.

At less than 2,800 lbs, this hybrid baby is 200 lighter, shorter, and less expensive compared to the 2009 Toyota Prius, the reigning hybrid today. The LX model carries good interior features for its price— tilt-and-telescope steering column, cargo light, rear window defrost, power locks and windows, and an automatic climate control unit. The EX model boasts of alloy wheels and a navigation system with Bluetooth and voice recognition features. Ex also carries paddle shifters, cruise and steering wheel controls, thermal side mirrors, map lighting and mirror fixtures, adjustable speed intermittent wipers.

So far, Honda has not announced a price for the Insight hybrid car but it is expected to be a lot cheaper compared to the Civic Hybrid. The Honda Insight is expected to land in the $18,000 – 20,000 range.

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